Upcoming Webinar

The Admissions Lead Gen Playbook: Attract, Capture, and Convert Quality Inquiries

The Admissions Lead Gen Playbook: Attract, Capture, and Convert Quality Inquiries

A practical conversation on how higher ed admissions teams can attract the right students, capture every inquiry, and turn more of them into qualified applicants.

A practical conversation on how higher ed admissions teams can attract the right students, capture every inquiry, and turn more of them into qualified applicants.

A practical conversation on how higher ed admissions teams can attract the right students, capture every inquiry, and turn more of them into qualified applicants.

A practical conversation on how higher ed admissions teams can attract the right students, capture every inquiry, and turn more of them into qualified applicants.

November 17, 2026 | [TIME] PT | Virtual

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Every inquiry costs more to earn. Too many still go nowhere.

Every inquiry costs more to earn. Too many still go nowhere.

Every inquiry costs more to earn. Too many still go nowhere.

Admissions teams are under pressure to bring in more inquiries, but more volume doesn't always turn into more enrollments. When marketing and admissions work from separate goals and separate data, good-fit students get lost in the handoff. The schools seeing results run inquiry generation as one connected system.

Admissions teams are under pressure to bring in more inquiries, but more volume doesn't always turn into more enrollments. When marketing and admissions work from separate goals and separate data, good-fit students get lost in the handoff. The schools seeing results run inquiry generation as one connected system.

Admissions teams are under pressure to bring in more inquiries, but more volume doesn't always turn into more enrollments. When marketing and admissions work from separate goals and separate data, good-fit students get lost in the handoff. The schools seeing results run inquiry generation as one connected system.

This session brings together Colling Media's Doug Campbell, LeadSquared's Drew Horne, and [Name] from [University] to walk through a 3-step model: attract the right students with the right channels and messaging, capture every inquiry the moment it arrives, and convert more of them into qualified applicants.

This session brings together Colling Media's Doug Campbell, LeadSquared's Drew Horne, and [Name] from [University] to walk through a 3-step model: attract the right students with the right channels and messaging, capture every inquiry the moment it arrives, and convert more of them into qualified applicants.

Join us on 17 November!

What you’ll walk away with

What you’ll walk away with

What you’ll walk away with

The Right Students

The Right Students

Which channels and messages bring in quality inquiries, and where schools waste spend.

Before It Goes Cold

Before It Goes Cold

How fast response and the right routing keep good-fit students from choosing another school.

How fast response and the right routing keep good-fit students from choosing another school.

From Interest to Applicant

The nurture steps that move an inquiry toward a completed application.

The nurture steps that move an inquiry toward a completed application.

Closing the Loop

Closing the Loop

How sharing enrollment data with marketing shows which sources deserve more spend.

Meet the speakers

Meet the speakers

Meet the speakers

Doug Campbell

President, Colling Media

Seasoned healthcare professional with over 21 years of natural skills for building new business. Srikant comes with rich experience in P&L Management, hospital operations, business strategy & with innovative promotional strategies.

Drew Horne

Partnerships Manager

A digital transformation expert with 20+ years of experience in helping enterprises reimagine customer engagement across healthcare and other emerging sectors.

Better inquiries start when marketing and admissions run the same playbook.

Better inquiries start when marketing and admissions run the same playbook.

Better inquiries start when marketing and admissions run the same playbook.

Join us to hear from the teams helping higher ed admissions turn interest into applicants.

Join us to hear from the teams helping higher ed admissions turn interest into applicants.

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